K-Link™ was envisioned in August 2016, an Eureka! concept that could reshape how producers and merchants trade cotton - a technology that would not only improve the process, but transform it.
K-Link™ exists to replace the decades-old process of marketing and selling cotton through the "open market", or spot buying. Previously, gins sent recaps via facsimile to merchants for bid prices - prices that are frequently subject to change, or quotes that can quickly become outdated. Then, merchants figured the prices manually based on their premim & discount schedule, and send the bids back.
Now, with K-Link™, gins can send recaps digitally to merchants, who can immediately calculate bid prices and send back to the gins. When market conditions change, and basis bids change, those changes are then immediately reflected for the gins, to offer the most up-to-date, accurate bids.
K-Tex Technologies LLC was founded in October 2016, by Koby D. Reed, a fifth-generation cotton producer from Seagraves, Texas. Koby grew up on the turnrows, learning about agricultural production from his father and grandfather. In the spring of 1996, he planted his very first crop.
Koby served as a FFA State Vice President upon graduating high school. He received his B.S. in Agricultural Communications, and a M.S. in Agricultural & Applied Economics, both from Texas Tech University, in Lubbock, Texas.
Koby joined Olam cotton in the spring of 2011, and for the past six years, has worked with producers and gins to buy cotton in Texas, Oklahoma, and New Mexico. Koby is now solely dedicated to K-Link, and to the success of that vision.
Koby and his wife, Elizabeth, strive to teach their three children the importance of agriculture. Koby has a deep-rooted passion for the Texas Cotton Industry, and continues to advocate for the sustainability of the cotton infrastructure.